Automating text-based customer service is a powerful marketing strategy. Using SMS customer service software, you can track your customers’ messages in one central location and streamline your notifications and updates. With 85% of American adults owning smartphones, texting customer service numbers can create lifelong brand advocates.
An automated text-based customer service template
An excellent automated text-based customer service template should begin with a greeting and proceed to the information the customer needs. The greeting varies based on the type of business and formality. Since SMS are short messages, this is the time to get to the point. For example, if a customer wants to purchase a product, they should be greeted with a different greeting than by phone.
You can set up replies for common inquiries in the template for quicker processing. In addition to ensuring a consistent voice, you can share templates with your team to train new members and help them catch up on your strategies. This way, new team members will be able to reply to common questions and queries as soon as they join the team. It will also be helpful to have a template for sms for customer service, marketing, sales, and customer onboarding.
Reduces no-shows
Healthcare providers have struggled to reduce no-show rates for the patient. Unfortunately, manual processes such as phone calls and letters were not sustainable and often fell the wayside during busy seasons. Fortunately, text-based customer service is proven cost-effective in improving patient communication and reducing no-show rates.
SMS text reminders can help you avoid these no-shows with a simple click of the finger. They can help you keep track of your schedule and reduce no-shows by 36%. In addition, using text-based reminders to nudge clients to make appointments can reduce no-show rates and increase your bottom line.
Increases loyalty
The personalized text messages you send to your subscribers are an effective way to raise awareness, encourage purchases, and foster customer advocacy. However, if you want your customers to stay loyal to your brand, you need to know how to create personalized texts. Richard Dawson, VP of Global Marketing at LiveOps, explains how personalized readers can boost customer loyalty. In today’s world, people prefer to receive information via text, so he has mastered the art of SMS marketing.
The most effective way to avoid spoiling SMS campaigns is to segment customers. You can identify who wants to interact with a company by asking direct questions. It will ensure your customers receive the right message at the right time. So, give text messages a try.
Saves time
You can use text messaging to provide excellent customer service to your customers. You can automate the process by using an SMS customer service platform or using a live agent or virtual assistant to handle these requests. Whatever method you choose, you should have the right combination of features, experience, and support for the best results. You should never leave a customer waiting for more than 24 hours to receive a response.
Texts are a great option for customer service because they lend themselves to one-to-one conversations. This allows customers to feel like they are talking to a natural person, building rapport and encouraging customer retention. However, emails are slow and often have long periods between communications. Phone calls are personal but take time. It can be extremely frustrating to leave a customer on hold while a representative answers the phone. If you don’t respond within the same amount of time, it could result in bad reviews or lost business.