It’s the age of freelancing and you want to get in on it, but the initial start-up time can be stressful. Due to a lack of consistent income, not everyone can – or is willing to – leave a job with a regular paycheck. So why not do both? Here are your first 3 tips to launching your side business while keeping your day job.
- The Internet Knows All
You should be using the Internet every day, every step of the way. Research your niche. Search it in every way possible in combination with “freelance” and see what you find. Many people have gone before you and have written about how they’ve done so, specifically to help others do the same. From basic tools you’ll need to get your home office dedicated to your new work and running smoothly, to lists of well-paying niches for those still deciding, the Internet is rife with “how-to” material to get you started.
- Separation of Day Job and Side Hustle
If you are choosing to do both at the same time, you are doing so for a reason, so keep your day job as the #1 priority and be respectful of that distinction. Working on your freelance business while at your day job is a no-no, but one that many people violate and not only lose their jobs over, but can be sued for. Your day job is what allows you to test-drive your side business relatively stress free. You will want to leave there on good terms.
- Always be Developing Authentic Connections
You’ve heard the old adage, “always be closing”. Forget it, because it no longer has a place in the current business landscape. Authentic human connections are what drive business and you can effortlessly be engaged in this all the time. Every single interaction with a person, be it online or face to face, is an opportunity to make a real connection as humans, not as potential customers. Your humanity will open doors. It’s the easiest way in the world to make sales, yet many people struggle with it. If you’re struggling to get sales, it’s because you’re not connecting. You’ll need to look at your approach, style, personality, and ability to be empathic, and adjust each accordingly.
These are just a few basic tips to get the ball rolling for you, and more importantly, rolling in the right direction. Regardless of any other lists or information you encounter online, you already have what should be your #1 goal: #3 on this list. It is the single most important thing you can do for yourself as a human and as a future business owner. And remember: they are the same person.